Vision:To become the most competative enterprise in the mid-range electric hoist and crane markets in China.
Mission:To excel in the Chinese market by providing an extensive range of safe and high quality hoist and crane products combined with outstanding customer service.
Core values:Respect: Respect employees, customers, suppliers and partners, and form a strong basis for common trust.
Integrity: To keep the integrity of each person through sincere and open communication and by this create transparency.
Innovation: Be an innovative market leader, providing advanced technology, continuously improving and broadening our product offering, and offering qualified services.
Harmony: By actively fulfill our social and environmental responsibilities.
Positioning:We offer our hoist customers stable quality, excellent performance/price ratio, continuous improvement, the best service and trustworthy customer relationships.

We offer our crane customers a dependable product, versatile specifications and minimized downtime.